Don’t let cyber crime affect your business
The most recent focus for Guy and his IT businesses has been cyber security. Coupling this with his marketing expertise, his presentation at Brand Yorkshire will discuss the challenges companies face from a Brand perspective in the face of incessant cyber-attacks and in the event of a cyber breach.
Increase your sales in 4 easy steps
Simon will share 4 Techniques you can take away and implement immediately into your business to increase your sales. He will be sharing tried and tested content developed by the world’s leading experts in sales and sales management, used in some of the world’s fastest growing companies.
The benefits of sleep
As business leaders we measure many things that our employees do. We might measure how many calls they make, emails they send, sales they make, their chargeable hours, their lunch breaks, their CPD hours. One thing we don’t measure though, or encourage them to do more of, is sleep. Laura discusses in this seminar the importance of sleep when it comes to sales.
Unplugged – why unplugging from stress is vital for your well-being
In a fast paced world, unhelpful emotions like anger, frustration, fear, & disappointment create stress and anxiety and become barriers to achievement. Stress not only clouds vision & creativity, it is also the single largest cause of employee absence in the UK and is now linked to serious mental and physical illnesses. Everyone can improve their resilience with effective tools and techniques
Measuring Market Effectiveness
In this seminar Andrew will look at how and why we should measure marketing effectiveness. Marketers use data for insights to inform decision making and utilisation of marketing resources. It is now essential for marketers to be able to prove the results of activities and justify expenditure.
Why and How to Map Your Customer Journeys
Nigel established Simply Customer in 2014 to help SMEs grow through mapping customer journeys and improving the customer experience. Local SMEs he has worked with have seen up to 100% improvement in lead to sale conversion, 80% improvement in customer retention and up to 700% increase in turnover.
How engaged are your team?
Whether you are looking to recruit in the future or already have a number of employees, Michelle Mook will help you to identify how you can release more of the capability and potential of the people you work with and support the continued success and growth of your business.
The purpose of strategy is to create sustainable competitive advantage
This session will take you through a simple model designed to focus on three key elements that can make your business stand out from the crowd. You will leave armed with some ‘health check’ questions designed to challenge your current strategy and highlight opportunities to maximise your unique competitive advantage.
Winning business is easy
Selling today is easy. Having many happy customers is easy. Winning business is easy. You just need to know how to do it and how to work efficiently. In twenty minutes, Sally will share a proven process that has been used to source and close business worth millions.
Ready, Steady, Grow!
Jo Tomlinson is an experienced Growth Coach with her own growing business and she can help you to understand why your business isn’t growing in the way you want it to, and how you can achieve the dreams and aspirations you had when you started your business, before the day job got in the way.
Improving your business award strategy
Having written and won a clutch of awards for her own and her team’s work while a communications manager for a large public sector body, Louise added award-writing as to her portfolio when she set up the business in 2011. However, Louise will reveal why winning is over-rated anyway, as well as giving away tips and tricks to move your next award entry up a league.
How to get to and influence the right decision makers in your prospects’ businesses
From his experience of working with companies such as FedEx, Harley Davidson, Toyota GB, The British Red Cross, Deloitte and other significant brands, Steve will share with you what it really takes to make platforms such as LinkedIn work so that you can locate, connect and engage with more of the right clients.
Think creatively to move your business forward
Dr Jo North is Managing Director of The Big Bang Partnership Ltd a commercial innovation consultancy that works with businesses to help them to innovate and grow. Dr Jo North will share innovation tools and techniques to help you think more creatively about how to move your business forward.
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